Two years ago, right after Nigeria’s 2023 general elections, X (formerly known as Twitter) and other social media platforms ran AMOK with different takes, opinions, and predictions on who they thought was going to emerge at the polls. These were ideas many of the professors swore by and were willing to even place money on just to prove how serious and convinced they were. Seeing all the takes sprung up a simple idea within us: “What if people could do more than just argue about these outcomes they believed in so much? What if they could also profit?”
That simple question became the seed for Gowagr, Africa’s culturally native prediction market.
And it didn’t start fancy, just a small experiment among friends, testing if everyday opinions could carry real value. But those early days taught us something powerful: people care deeply about what they know, and when given the chance, they’ll stand behind their convictions.
Fast-forward to today, about two years later, that idea has grown beyond what we imagined. We have grown from just a handful of users of those early days to almost 200,000 incredible users across the continent and beyond. In the same time, we have handled millions of dollars in market trades; creating one of the most exciting ecosystems in prediction markets while at it.
Yet for us, that growth is more than numbers — it’s a reflection of belief. Belief in insight, in community, and in what’s possible when people back their ideas. With growth comes evolution. A movement this big deserves an identity that reflects its scale, ambition, and future. That’s why we’re thrilled to share that Gowagr officially has a brand-new identity that feels as confident, grounded, and ambitious as the community we’re building.
“What’s new?”, you ask..
Well, we’ve introduced a refreshed logo and brand identity; cleaner, sharper, and more confident. It’s designed to capture our spirit and the energy of everyone who uses our platform.
You’ll also notice updated visuals across our app, website, and social channels. Every touchpoint now feels smoother, more consistent, and easier to navigate.
And inside the product, we’ve made subtle updates to make the experience more seamless — built with the future of prediction markets in mind, and with your feedback at heart.
However, we kept a few things intact
At our core, we still believe in the same mission that started it all: to build a prediction market native to Africans; one that feels close to home, rooted in our culture, and inspired by the way we already debate, speculate, and share opinions every day.
That hasn’t changed.
We want to shape the next layer of financial and information infrastructure, turning collective belief into measurable value. Because, we know prediction markets are not just trading platforms; they’re truth engines—markets that reveal insight, accuracy, and public sentiment through money and real conviction.
We are also staying true to what makes us special: a community that believes, backs itself, and creates value from shared insight.
And it means more than a new logo or color palette; rather, it’s about building something that evolves with you, reflects you, and amplifies how you (and other Africans) engage with truth and opportunity.
This is the same Gowagr at heart—only sharper, closer, and built for what’s next.
And now, we invite you to join us aboard this new ship…
We know every trade placed on Gowagr isn’t just a prediction. It’s a belief. It’s confidence in your insights.
It’s you saying “I know something about the world, and I’m so certain of it, I’m willing to back it.”
This relaunch is our way of honoring that spirit and preparing for what’s next.
We invite you to join in to experience the future we’re building by updating your app and exploring its new features.
Never before has the future of prediction markets in Africa looked this bright.
Now, however, it looks like us!
